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Travas Clifton
FAC01 Coffee is a Fruit

FAC01 Coffee is a Fruit

Before we talk about anything coffee, let's get FAC(t)01 on the table. The coffee bean is actually a seed, the seed of the coffee cherry/berry.  Coffee is a Fruit. It's remarkable that so many people that drink coffee every day have no idea about this. It's also remarkable that so much coffee out there tastes nothing like fruit at all. In fact, so much of it tastes nothing like fruit, that when we point this out to our customers they find it hard to believe. As the founder and owner of a coffee company, I am not ashamed to admit that...

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